Santuário – Launching Campaign

Supper club and hidden location in Santos, Lisboa. As suggested by the brand name ‘San•tu•á•ri•o’ (“shrine”, in Portuguese,  a holy place associated with a sacred person or object). Santuário is a magical place and it is dedicated to foodies, creative people and curious minds to gathering together.

Client: Santuário, Lisbon (PT)
Project: Santuário – Launching campaign

Main responsibilities and activities I was in charge of:

Campaign creativity: concept development of ‘What is sacred to you?’, private dinner to engage the local community of creatives. Guests who took part in the launching event of the club were asked answering the call to action, as another way to breaking the ice and starting from there a conversation of brand awareness.
 
Art direction: responsible for directing the creative process, from the concept development to the execution of visual layouts. I  led a multidisciplinary team of people with different tasks and responsibilities.
 
Graphic Design: visual layouts and communication assets to promote brand awareness across Santuário’s digital channels (mailing, social media, …). Design of visual elements for the launching event as: invitations, save the date, placeholders, postcards.